The complete dealership operating system · DMS, HR, finance & payroll in one platform
The full Operating System for the modern car dealership
A market-leading DMS, plus HR, finance and payroll, for UK used-car dealers. Stock, CRM, sales, workshop, marketing, compliance and a dealer-to-dealer trade marketplace — all in one place, multi-rooftop and FCA-aware.
From £100 per rooftop per month. Card up front, cancel any time.
See your switch saving before you book a demo.
Type the DMS, accounting, HR and marketing tools you pay for today. We compare them against one CarDealerOS bill and show the realistic year-one and three-year saving.
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New
A trade marketplace, wired into your stock book
Every dealership on CarDealerOS can trade with every other. Mark a car as available to the trade and it appears in the marketplace instantly; buy one and it appears in your stock, priced, photographed and ready to prep. The platform handles the invoicing, the paperwork and the collection on both sides.
List from stock in one sheet
Set a trade price, VAT treatment and how you'll accept payment. Photos, mileage, MOT, provenance and spec come straight off the vehicle record — nothing is re-keyed.
Buy now or make an offer
Browse other dealers' trade stock with filters, saved searches and a watchlist. Buy at the listed price, or negotiate with offers, counters and a message thread per car.
Paperwork writes itself
On agreement the seller gets a trade sales invoice with the right VAT treatment, the buyer gets a purchase bill, and both get a signable trade sale agreement and collection note.
Collection and delivery organised
The seller offers slots, the buyer books one, and it lands in both diaries with transporter and driver details plus a photo condition report on handover.
Three ways to settle
Bank transfer against the invoice, a card link on the seller's own payment connection, or platform-held funds released once the car has been collected.
Your numbers stay yours
Each dealership sits in its own isolated schema. Buyers see the vehicle, never your cost price, margin, lead source or customer data. Every action is audited.
One platform, the whole dealership
Nothing bolted on. Every module shares the same customers, vehicles, rooftops, permissions and audit trail.
Trade marketplace
Sell stock to other dealers on the platform and buy theirs. Invoices, paperwork, payment and collection handled for both sides.
Stock
Nine-step intake, DVLA and MOT enrichment, retail-readiness gates, ageing ladder and live margin on every vehicle.
CRM
Customers, leads, response SLAs, round-robin allocation and a threaded inbox across email, SMS and WhatsApp.
Sales
Deal wizard with FCA gates that cannot be skipped, part exchange with registration lookup, lender quoting, handover and commissions.
Workshop
Job cards across bays, health checks with photo evidence and link authorisation, parts, courtesy fleet, recalls and warranty.
Internal Business Accounts
Invoices, payments, purchase ledger with OCR capture, bank reconciliation, VAT margin scheme and a GL bridge to Xero or QuickBooks. Customer vehicle finance sits with the deal, not here.
Marketing & automation
Segments, campaigns, journeys, reviews and referrals, with sixty ready-made automation recipes you switch on one at a time.
Reporting & portal
Drill-through dashboards, a report builder with scheduling, a customer portal for documents and bookings, and a forecourt kiosk.
People & compliance
HR records, Bradford Factor, training matrix, RAMS, expiries and a full audit trail on every change.
Trade marketplace
Sell to the trade without leaving your DMS
Flag a car as available to the trade and every other dealership on the platform can see it in seconds. Agree a price and CarDealerOS raises both sides' paperwork, creates the car in the buyer's stock and books the collection.
- One-click listing from any vehicle in stock
- Offers, counters and a thread per car
- Invoice, bill, agreement and collection note generated
Trade deal
From handshake to handover, tracked in one place
Each trade order carries the agreed terms, the payment route, both invoices, the signed agreement, the collection slot and a full event history — visible to both dealerships and nobody else.
- Vehicle created in the buyer's stock automatically
- Collection slots into both diaries
- Condition report with photos on handover
Command centre
Every number that matters, the moment you sign in
A role-aware dashboard rolls up stock value, deal pipeline, workshop load, cash position and people risk across every rooftop — with drill-through from any figure to the rows behind it.
- Rooftop-scoped by permission
- Trend, comparison and sparkline on every KPI
- Click any number through to the underlying records
Stock
Buy better with margin visible on every vehicle
Retail readiness, ageing, photo counts, provenance status and projected gross sit on the card. Blockers tell you exactly what stops a car going live — and one action puts it on the trade marketplace instead.
- Retail-ready gates and blockers
- Automatic ageing price ladder
- Registration lookup fills the record for you
Enquiries
Sell smarter — no enquiry sits unowned
Kanban or table, SLA clocks on new and contacted leads, round-robin ownership, and full UTM and call-tracking attribution on every enquiry.
- Response SLA with breach alerts
- Round-robin allocation
- Source and campaign attribution
Conversations
Email, SMS and WhatsApp on one thread
Every message sits against the customer, lead, deal or job — sent through your own email provider, with consent checked before anything leaves the building.
- One thread per customer
- Consent and opt-out enforced
- Your Resend, Mailgun, Postmark or SendGrid account
Workshop
Every bay, every job, one board
MOT, service, repair, warranty and recall work with time recording, photo-evidenced health checks and customer authorisation by link — for retail stock and customer cars alike.
- Kanban across bays and technicians
- Estimate, authorise, invoice
- Registration lookup on every booking
Internal Business Accounts
Invoices, payments and VAT without the shoebox
Sales invoices and deposits, purchase ledger with OCR capture, bank reconciliation, margin-scheme VAT and a clean GL bridge to Xero or QuickBooks. Trade purchases and sales land here automatically.
- Card, direct debit, BACS and cash
- Margin scheme workings and Boxes 1–9
- Automatic dunning on overdue invoices
Automation
Sixty ready-made automations, one switch each
Acknowledge enquiries in the same minute, chase unsigned documents, escalate stalled deals, nudge MOT reminders, alert on trade offers — then edit any recipe as a rule.
- 60 recipes across every module
- Dry-run before you go live
- Full run history and throttling
Insights
Reports you can actually act on
Sales, stock, workshop, financial, marketing and people reporting in one place, with period presets, comparison against the previous period, drill-through to the rows behind every figure, CSV export and scheduled sends.
- Standard reports for every module
- Report builder with saved schedules
- Drill-through and CSV or PDF export
Support
Support built into the platform, not bolted on
Raise a ticket from inside the app with the page and error already attached. Each dealership gets its own reference series, and every reply, status change and assignment is emailed to you and kept on the ticket timeline.
- Tickets raised in-app with context captured
- Dealership-prefixed references
- Email on every reply and status change
Migration
Bring your data across, whatever shape it's in
Drop in the file your current supplier gave you. AI reads the headers, maps them to our fields, enriches each row from the registration and flags anything doubtful — then you review a full preview before a single row is written.
- Any CSV or spreadsheet layout
- AI column mapping and enrichment
- Row-by-row preview and error report
Integrations
Plugged into the tools the trade already uses
DVLA and DVSA MOT and recall data are provided by the platform, live for every dealership with nothing to set up. Everything else connects with your own account: email, SMS, payments, accounting and the marketplaces.
- DVLA and DVSA included, no keys needed
- Resend, Mailgun, Postmark, SendGrid, Twilio, WhatsApp
- Stripe, GoCardless, Xero, QuickBooks, postcode lookup
An open platform, not a walled garden
Your website, your lead sources, your finance broker, your bespoke reporting — all of it can talk to CarDealerOS directly. Issue a key, choose the scopes, and revoke it whenever you like.
Prefer to work in bulk? Import anything on the way in, and publish tokenised stock feeds on the way out.
- Dealer API keys with scoped permissions
- OAuth2 apps for partners you approve
- Signed, retrying webhooks on every event
- Tokenised JSON, CSV and Google XML stock feeds
- AutoTrader, eBay Motors and Meta listing feeds
- Website and kiosk lead capture endpoints
Priced per rooftop, cheaper as you grow
Every rooftop gets the full platform — no module upsells, unlimited users, unlimited vehicles. Add or remove rooftops whenever you like; billing follows on the next invoice.
£100
per rooftop / month
- Every module included
- Trade marketplace access
- Every integration included
- Unlimited users and vehicles
£90
per rooftop / month
- Every module included
- Trade marketplace access
- Every integration included
- Unlimited users and vehicles
£80
per rooftop / month
- Every module included
- Trade marketplace access
- Every integration included
- Unlimited users and vehicles
£70
per rooftop / month
- Every module included
- Trade marketplace access
- Every integration included
- Unlimited users and vehicles
AI usage, metered honestly
Descriptions, import mapping, OCR capture, review sentiment and research are billed per 10,000 tokens — 4p Gemini, 5p Perplexity. No bundles to buy, no credits to lose.
Questions dealers ask us
- What is included in the price?
- Every module: stock, CRM and inbox, sales and FCA-gated deals, workshop and health checks, finance and VAT, HR, marketing and automation, reporting, the customer portal, the forecourt kiosk, the trade marketplace and every integration. Unlimited users and unlimited vehicles.
- Does it handle more than one site?
- Yes. CarDealerOS is multi-rooftop from day one. Every vehicle, deal, job and invoice is stamped with its rooftop, users can be scoped to the sites they work at, and dashboards roll up across all of them.
- Can I move off my current system?
- Yes. The bulk import engine takes whatever file your current supplier gives you, uses AI to map the columns to our fields, enriches each row from the registration, and shows you a full preview before anything is written.
- How safe is the trade marketplace?
- Each dealership's data is isolated in its own database schema. Buyers see the retail-facing vehicle record only — never your cost price, margin or customer data. Every listing, offer and order is audited, and the platform team moderates the marketplace.
- Does it help with FCA compliance?
- Regulated deals pass through gates that cannot be skipped — demands and needs, suitability, adequate explanations, Consumer Duty, commission disclosure and affordability — each recorded against the deal with who completed it and when.
- Am I tied in?
- No. You pay per rooftop per month by card, add or remove rooftops whenever you like, and cancel any time. Your data is exportable throughout.
- How does support work?
- Support is built into the platform. Raise a ticket from any screen and the page and any error are attached for you. Tickets are referenced by your dealership name, and you get an email on every reply, status change and resolution.
Run the whole business, not just the forecourt from one screen
Set up your dealership in minutes: add your rooftops, invite the team, import your stock, connect your providers and start trading. Buy better, Sell smarter, Drive happier.